A Great Day Out
Borders Book Festival – 2017
We produced a range of video content in the lead-up, during and after the Borders Book Festival. With a focus on families and social video content, the plan was to increase engagement across the festival and give a content boost for their newsletter and media partners.
Our Glasgow video production team were onsite at Harmony House in The Borders for the full festival delivering daily content. It provided everyone with the flexibility and speed required for daily content capture and delivery.
We included licenced aerial drone filming to ensure captured the best of the festival and captured a bank of footage to use for video marketing in 2018 and for years to come. We also got to film with some of our heroes including Michael Parkinson and John Cleese!
We additionally sponsored the festival which enabled us to fully involve ourselves with the project and partners.
OBJECTIVE: External Communication & Marketing
SERVICES: Pro-video Production & In-house Video Consultation
AUDIENCE: Families, Tourists, Book Lovers
STYLE: Event, Lifestyle, Promotion
CHANNELS: Social Media, Email Newsletter & Website
OUTPUT: Short Social Media Videos, Promo Web Video & Long Form Event Video
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